Resume

Check out my resume!

WHO I AM & WHAT I DO

CREATIVE STRATEGIST | SOCIAL MEDIA & BRAND DEVELOPMENT

Passionate about turning big ideas into bold, strategic campaigns. I thrive at the intersection of visual creativity and digital communication, using design and storytelling to engage, inform, and inspire.


Based in Los Angeles, CA

Contact me

313-283-8747 citearawade@gmail.com


EDUCATION

Master Degree in PR & Advertising

University of Southern California

Los Angeles, CA

Expected May 2027


Bachelor Degree in Creative Advertising

Michigan State University

East Lansing, MI

Aug 2021 – May 2025


Certification in Ethical Advertising Executive

Institute for Advertising Ethics

Issued Apr 2024


SKILLS

Creative Direction

Visual Storytelling

Video Editing & Multimedia Design

Campaign Planning

Content Calendars

Adobe Creative Suite

Slack

Social Media Strategy & Analytics

Google Workspace

TweetDeck

Meta Business Suite

Collaboration

Problem Solving

Microsoft Office

Trello

Canva

Client Relations



WORK EXPERIENCE

H-Net Social Sciences & Humanities Online

Social Media Coordinator

East Lansing, MI

Aug 2022 – May 2025

Led creative campaign development and visual content design using Adobe & Canva.Rebranded and expanded H-Net’s online presence through targeted digital strategies.Built content calendars, managed multiple platforms, and analyzed performance.Supported home office with administrative, tech, and customer service needs.

Media Sandbox Street Teams

Street Team Member

East Lansing, MI

Sep 2022 – Apr 2024

Produced innovative visual content to address nonprofit communication challenges. Collaborated in fast-paced team settings to execute creative. Client solutions. Strengthened brand narratives through immersive multimedia projects.

Let’s Detroit

Campus Ambassador

Detroit, MI

Aug 2023 – Dec 2023

Acted as a bridge between MSU students and Detroit professionals. Created blog posts, visual stories, and social media content to boost awareness.Engaged diverse student communities through cross-platform outreach.

LANGUAGES

English|Native

Spanish|Intermediate