Check out my resume!
WHO I AM & WHAT I DO
CREATIVE STRATEGIST | SOCIAL MEDIA & BRAND DEVELOPMENT
Passionate about turning big ideas into bold, strategic campaigns. I thrive at the intersection of visual creativity and digital communication, using design and storytelling to engage, inform, and inspire.
Based in Los Angeles, CA
Contact me
313-283-8747 citearawade@gmail.com
EDUCATION
Master Degree in PR & Advertising
University of Southern California
Los Angeles, CA
Expected May 2027
Bachelor Degree in Creative Advertising
Michigan State University
East Lansing, MI
Aug 2021 – May 2025
Certification in Ethical Advertising Executive
Institute for Advertising Ethics
Issued Apr 2024
SKILLS
Creative Direction
Visual Storytelling
Video Editing & Multimedia Design
Campaign Planning
Content Calendars
Adobe Creative Suite
Slack
Social Media Strategy & Analytics
Google Workspace
TweetDeck
Meta Business Suite
Collaboration
Problem Solving
Microsoft Office
Trello
Canva
Client Relations
WORK EXPERIENCE
H-Net Social Sciences & Humanities Online
Social Media Coordinator
East Lansing, MI
Aug 2022 – May 2025
Led creative campaign development and visual content design using Adobe & Canva.Rebranded and expanded H-Net’s online presence through targeted digital strategies.Built content calendars, managed multiple platforms, and analyzed performance.Supported home office with administrative, tech, and customer service needs.
Media Sandbox Street Teams
Street Team Member
East Lansing, MI
Sep 2022 – Apr 2024
Produced innovative visual content to address nonprofit communication challenges. Collaborated in fast-paced team settings to execute creative. Client solutions. Strengthened brand narratives through immersive multimedia projects.
Let’s Detroit
Campus Ambassador
Detroit, MI
Aug 2023 – Dec 2023
Acted as a bridge between MSU students and Detroit professionals. Created blog posts, visual stories, and social media content to boost awareness.Engaged diverse student communities through cross-platform outreach.
LANGUAGES
English|Native
Spanish|Intermediate
